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December 4, 2015

PBH: Helping to Train Tomorrow's Dietitians
Calling All Champions, Role Models and Supermarket Dietitians!
Use of the Fruits & Veggies—More Matters® Logo
2016 Annual Conference Registration – Early Bird Pricing!
December Social Media Posts
Thank You! New and Returning Donors



PBH: Helping to Train Tomorrow's Dietitians


In support of Produce for Better Health Foundation's long-standing support of supermarkets, coupled with the close work PBH has done with supermarket dietitians over the last few years, PBH is pleased to announce the 7 Store Tour Training Grant recipients for the collegiate spring 2016 semester. The grant funding is used to encourage enhanced collaboration between grocers and university nutrition and dietetic programs with a specific emphasis on training nutrition and dietetic students to deliver grocery store tours about fruit and vegetables.


These schools and their partnering grocers include:

  • California State University, Fresno, Save Mart
  • Medical City Dietetic Internship Program, Dallas, United Supermarkets
  • Middle Tennessee State University, Kroger
  • The University of Arizona, Fry’s Food Store
  • The University of Southern California, Vons
  • University of Nevada, Las Vegas, Vons, Trader Joe’s, and Sprouts
  • Viterbo University, La Crosse, Hy-Vee

With the addition of these 7 grantees to the 21 previously awarded grantees, there will be more than 500 nutrition/dietetic students trained to conduct store tours .  In addition, more than 6000 consumers will have participated in the store tours: half as fellow college students and half as members of the community.


Grants are limited to no more than $5,000 per internship program per semester. The submission deadline for the 2016 fall semester is April 29, 2016. Encourage your local university nutrition and dietetic program to contact PBH directly at for more information.


Calling All Champions, Role Models and Supermarket Dietitians!


Are you a Fruits & Veggies—More Matters® Champion or Role Model? Have you been working hard all year to be recognized as one? Don’t forget to send in your information by December 31, 2015 to so you can be recognized at our 2016 Annual Conference! For 2015, we recognized twenty chains as Retail Role Models and 62 non-retail organizations as Role Models and 20 as Champions.


Do your supermarket dietitians blow you away with their knowledge and support of your shoppers? Would you like to recognize them for their hard work? We have the answer! PBH is accepting submissions for our Supermarket RD of the Year through January 5, 2016. The criteria and submission form are found on the website on the Get Involved page. We were thrilled to recognize dietitians from ShopRite, Meijer, Hannaford Brothers, and Kroger for 2015.


The criteria for our Champion/Role Model program and Supermarket RD of the Year can be found on the PBH Foundation website.  Email Kristen Stevens, with questions.



Use of the Fruits & Veggies—More Matters® Logo


Did you know that one of the greatest benefits of your annual support of PBH is use of the Fruits & Veggies—More Matters logo?  According to the 2015 survey of moms who recognize the logo, 53% say they are more likely to purchase a product carrying the logo on pack .  If you’ve already signed the license agreement, all you need to do is email a mock-up of the label for approval to Kristen Stevens, – it’s that EASY!  Contact Kristen as well if you would like to become a licensee.  And remember – approved use of the logo helps to qualify your organization as a Champion or Role Model for 2015!

2016 Annual Conference Registration – Early Bird Pricing!


Mark your calendars for PBH’s 2016 Annual Conference: The Consumer Connection scheduled for April 4-6 at the Omni Scottsdale Resort & Spa at Montelucia.  This 5-star hotel, nestled at the base of Camelback Mountain, is an intimate oasis inspired by the exotic locale of Spain’s Andalusia region.  Reminiscent of a picturesque Andalusian village, the resort features arching entryways, tranquil fountains and floral walkways.  


PBH’s daily room rate during the conference, $250, is almost 50% off the regular room rate of $459 plus no resort fees and complimentary Wi-Fi in every guestroom!  If you haven’t yet attended a PBH Annual Conference, 2016 is the PERFECT time to do so!  Register by 12.31.15 and save $100!


December Social Media Posts


Tis the season to be HEALTHY! Get in the holiday spirit with colorful decorations, gifts, tasty recipes, and don’t forget the FVs!  Spread some holiday cheer to your fans with our social media posts!


Thank You! New and Returning Donors


Donor Recognition: Your Support Matters!

PBH is pleased to recognize the following companies who have contributed their support of the Foundation from October 29, 2015 through November 24, 2015.  Your generous contributions help support PBH’s many activities to increase fruit and vegetable consumption. To find out how you can support PBH, and grow your business in the process, contact the PBH Development Department.



New Donors:

Wish Farms

Returning Trustees ($10,000+ Annual Contribution):

Ahold USA
The Oppenheimer Group


Returning Donors:

Big Y Foods, Inc.
Crispy Green
H. Brooks & Company
HPC Foods, Ltd.
Idaho-Eastern Oregon Onion Committee
Kingston Fresh
Mission Produce, Inc.
Nonpareil Corporation
World Pak




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